NEW STATEMENT OF INTENT

 



Statement of intent:

Product: Huel

Slogan: Huel gives you fuel  

Campaign: one way I will advertise the product is posting it on social media.

 

Brief: 3 print adverts about Huel and why it is good for you.

Character: me and my friends will hold the drink in the different adverts.

Camera shot close camera shot to show me holding the drink.

Mise-en-scene: costume: colourful and teenage clothes(colourful).

Setting; I am thinking about doing it in school as its more convenient

Props: Huel drink

No sounds as it's a print advertisement

Representations: young teenagers that worry about their health and wellbeing. This drink and advert will encourage them to start worrying about their physical appearance and mental health as it gives benefits to your health. It’s also for kids who are struggling to revise for gcses and men/boys who want to go gym.

Advert 1: will include a small picture of the drink and a large photo of me holding the product and a 70-word description of the drinks benefits and how it can be used.

Advert 2: will include the same thing but instead its my friend holding the drink and a 70-word description of the drink.

Advert3:me holding the drink and showing the logo and a 70-word description of the drink’s benefits.

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