Summer project tasks
1.)The distinctive feature of Innocent Drinks is their dedication to using only natural, nutritious ingredients packed in environmentally friendly materials without the addition of artificial sweeteners or preservatives. Their products are created entirely of fruit and vegetables, and the focus is on their wholesomeness and purity. 2.)The target market for the Innocent Drinks advertisement is those who value natural and sustainable products and who are health-conscious. Although this audience is diverse in terms of demographics, it can be focused on the following: Characteristics: Age range: 18–45 Gender: Every gender Class of Income: Middle Class Location: Suburban and urban regions Education: Completed both high school and college Psychographics: Values: wellbeing, health, and sustainability of the environment Active, health-aware, and socially concerned lifestyle Interests: outdoor activities, fitness, sustainable living, and a good diet Behaviour: Propensity to buy ecological an...